Maryland’s First Lady Moore, in partnership with the Maryland Department of Health, launched a campaign to raise awareness about the 988 Suicide & Crisis Lifeline during the holiday season. The campaign broadcast on radio stations and audio-streaming platforms across Maryland from November 26, 2025 to January 10, 2026—a time when call volumes increase to the crisis centers.
According to First Lady Moore, “The holidays can be a challenging and stressful time for some Marylanders and this partnership reinforces our administration’s commitment to supporting all of our communities in their time of need.” The 988 Suicide & Crisis Lifeline connects Marylanders with trained crisis counselors who listen, offer emotional support, and share resources for longer-term care. From January to October 2025 alone, 988 has supported more than 126,000 Marylanders through calls, texts, or chats. Phone services are available in English and Spanish, with Language Line Solutions providing translation in 240 additional languages, in addition to American Sign Language services.
If needed, mobile crisis responders are available for in-person support. Maryland Department of Health Secretary Dr. Meena Seshamani said “Mental health is just as critical as physical health, and we recognize that the holidays can be a challenging time for many.” The Moore-Miller administration has invested over $1.4 billion in mental health services for Maryland’s families. Throughout 2025, the department promotes the 988 Lifeline and collaborates with local organizations and health departments to enhance accessibility to mental health resources focused on youth mental health, grief and loss, suicide prevention, and resources for veterans and their families.
This article is an AI-assisted summary. All facts and figures are drawn from the original report: https://health.maryland.gov/newsroom/Pages/First%20Lady%20Moore%20launches%20mental%20health%20awareness%20campaign%20across%20Maryland%20radio%20stations%20during%20holiday%20season.aspx